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| [January 14, 2013] |
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Anthem Grant Supporting Personalized Cancer Resources at University of Kentucky Markey Cancer Center
LOUISVILLE, Ky. --(Business Wire)--
Additional resources to help cancer patients are in Kentucky thanks to a
$50,000 grant from Anthem Blue Cross and Blue Shield's corporate
foundation to the American Cancer Society. The funds are directly
supporting the American Cancer Society's Patient Navigator Program at
the University of Kentucky Markey Cancer Center which provides
personalized information and support to individuals and families coping
with cancer diagnoses.
"After someone is told they have cancer, they often don't know what
their next steps should be," said Terry Music, chief mission delivery
officer, American Cancer Society. "The Patient Navigator program is
designed to help those newly diagnosed patients and their caregivers by
providing personal guidance and increased access to resources and
support."
The American Cancer Society Patient Navigator Program creates one-on-one
relationships between newly diagnosed patients and trained patient
navigators, who provide information, support, and personal guidance
throughout a cancer experience. Patient navigators are available to help
patients and their families face the psychological, emotional, and
financial challenges that cancer can bring. The service is free and
confidential, and places an emphasis on assisting medically underserved
populations.
"Not only does the American Cancer Society support cutting edge
research, but it also offers a wide variety of services and programs to
help cancer patients," said Deb Moessner, president of Anthem Blue Cross
and Blue Shield in Kentucky. "The American Cancer Society's Patient
Navigators are experts at understanding how to link patients and their
families with the services and information they need. They bring
everything together in a one-stop-shop way that helps to ease the stress
of navigating the health care system so cancer patients can focus on
getting better."
In addition to the in-person services available at Markey Cancer Center,
the American Cancer Society and its Patient Navigators can be reached
anytime of the day or night by calling 1-800-ACS (News - Alert)-2345.
The American Cancer Society launched the Patient Navigator Program in
2005 in collaboration with community-based hospitals and cancer centers
to decrease the fragmentation of cancer treatment services and increase
access to cancer treatment among uninsured and underserved individuals.
Through the program, the Society has placed trained staff in 134
hospitals and treatment centers across the country, as well as in
centralized call centers serving large regions to assist cancer ptients
as they begin treatment.
The grant dollars for the Markey Cancer Center program are part of a
larger, $1.5 million commitment from Anthem Blue Cross and Blue Shield's
parent company foundation that is supporting 17 Patient Navigator
programs in 14 states.
Through its State Health Index - a state-by-state compilation of public
health measures - and Healthy Generations grant program, Anthem Blue
Cross and Blue Shield and its foundation work to identify the health
issues most in need of attention and direct charitable support and
volunteer efforts toward improving those areas. Expanding access to
cancer care and information is a focus of the foundation.
"We are grateful for the continued support of the Anthem Foundation
which is helping make a positive difference and provide support for
cancer patients when they need it most," Music said.
About Anthem Blue Cross and Blue Shield in Kentucky
Anthem Blue Cross and Blue Shield is the trade name of Anthem Health
Plans of Kentucky, an independent licensee of the Blue Cross Blue Shield
Association. ®ANTHEM is a registered trademark of Anthem Insurance
Companies, Inc. The Blue Cross and Blue Shield names and symbols are
registered marks of the Blue Cross and Blue Shield Association.
Additional information about Anthem Blue Cross and Blue Shield in
Kentucky is available at www.anthem.com.
Also, follow us on Twitter (News - Alert) at www.twitter.com/healthjoinin,
on Facebook (News - Alert) at www.facebook.com/HealthJoinIn,
or visit our YouTube (News - Alert) channel at www.youtube.com/healthjoinin.
About Anthem Foundation
The Anthem Foundation, Inc. is a private, non-profit foundation. Through
charitable contributions and programs, the Foundation promotes Anthem
Blue Cross and Blue Shield's inherent commitment to enhance the health
and well-being of individuals and families in communities in Kentucky.
The Foundation focuses its funding on strategic initiatives that address
and provide innovative solutions to health care challenges, as well as
promoting the Healthy Generations Program, a multi-generational
initiative that targets specific disease states and medical
conditions. These include: prenatal care in the first trimester, low
birth weight babies, cardiac morbidity rates, long term activities that
decrease obesity and increase physical activity, diabetes prevalence in
adult populations, adult pneumococcal and influenza vaccinations and
smoking cessation. The Foundation also coordinates the company's annual
associate giving campaign and its parent foundation provides a 50
percent match of associates' campaign pledges. ®ANTHEM is a registered
trademark of Anthem Insurance Companies, Inc. The Blue Cross and Blue
Shield names and symbols are registered marks of the Blue Cross and Blue
Shield Association.
About the American Cancer Society
The American Cancer Society combines an unyielding passion with nearly a
century of experience to save lives and end suffering from cancer. As a
global grassroots force of more than three million volunteers, we fight
for every birthday threatened by every cancer in every community. We
save lives by helping people stay well by preventing cancer or detecting
it early; helping people get well by being there for them during and
after a cancer diagnosis; by finding cures through investment in
groundbreaking discovery; and by fighting back by rallying lawmakers to
pass laws to defeat cancer and by rallying communities worldwide to join
the fight. As the nation's largest non-governmental investor in cancer
research, contributing about $3.4 billion, we turn what we know about
cancer into what we do. As a result, more than 11 million people in
America who have had cancer and countless more who have avoided it will
be celebrating birthdays this year. To learn more about us or to get
help, call us any time, day or night, at 1-800-227-2345 or visit cancer.org.

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