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TMCNet:  Eastbridge Announces Updated Report on Voluntary Vision Products!

[January 17, 2013]

Eastbridge Announces Updated Report on Voluntary Vision Products!

AVON, Conn. --(Business Wire)--

More and more employers today offer voluntary vision products as part of their overall employee benefits package. These products have continued to grow for the worksite industry and are even surpassing the growth of employer-paid vision plans. Most carriers anticipate this trend to continue, according to recent Eastbridge research, as employers look for benefit cost-cutting opportunities and benefit flexibility and determine the impacts of health care reform.

Eastbridge's latest report, Voluntary Vision Products 2012, examines the current state of the voluntary vision market from the standpoint of providers/carriers. Data was gathered from 14 different companies active in the market, including:

  • Product features (i.e., product type, benefit amounts, aailable options and riders, exclusions, unique product features)
  • Provider networks
  • Underwriting guidelines/eligibility parameters
  • Commissions
  • Enrollment methodology
  • Future trends

In addition, five other carriers and vision companies that declined to participate in the interview were profiled in the report based on secondary source materials. For each of these companies, the following information was reported (as it relates to voluntary vision products):

  • General product type and description
  • Product features including benefit amounts for eye exams, lenses, frames, contact lenses and LASIK procedures
  • Other available services, benefits and discounts

The report is now available for purchase for $2,000. Click here for more information about the report, including a table of contents. To purchase the report, call Eastbridge at (860) 676-9633 or email

Eastbridge Consulting Group, Inc. is a marketing advisory firm serving insurance and financial services organizations in the United States and Canada.

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