Insurance Auto Auctions Announces Online Car Salvage Market Value App

By Oliver VanDervoort
Contributing Writer

When it comes to auto insurance and technology, quite a few of the recent breakthroughs have a lot more to do with coming up with ways people can get an insurance quote, or reduce their payments using a mobile phone application. Whether it is more a statement on the way technology has changed how we do business, or a statement on the US economic times online car salvage auctions are becoming ever more popular. A new mobile application, released by Insurance Auto Auctions aims to give online auction users a leg up, by letting them appraise the value of a car using an iPhone (News - Alert) app.

Insurance Auto Auctions (IAA) has been working hard to make their online car salvage auctions more advanced and more mobile friendly for many years. This is the first time the company has managed to come up with a tool quite like this.

The Market Value Tool application is actually part of a suite of different tools that are all encompassed in the  CSAToday platform. This new application is being billed as the first of its kind because it will allow users to estimate the value of a car, anywhere at any time.Starting to use the application quick and easy as users simply need to scan the car’s VIN number with their phone. They can also type the VIN manually, or enter the car type, model and year.

The Market Value Tool uses historical auction data to compare the car being entered. There are a number of different features that will allow users to refine search results when looking for cars to compare. Once they have found their vehicles, they can print or share the results from inside the application.

This Market Value Tool is just the latest in a long line of technological advances that IAA has made in order to reach a broader audience when it comes to their online car salvage auctions.

"We remain steadfast in our commitment to invest in mobile technologies that better anticipate and address our customers' buying and selling needs," said Tom O'Brien, chief executive officer of Insurance Auto Auctions in a recent release announcing the app. "IAA was the first to introduce payment services for salvage buyers via an app in the industry. Our latest Market Value Tool is yet another industry first and allows our clients to gather critical intelligence and run their businesses more efficiently from the palm of their hand."